How to Become a Business Coach

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  • In-Person vs Video-Based Coaching

    When I first started out as a business coach almost twenty years ago, I worked with a significant number of clients in person. Now, I rarely do–largely because I...

    • Posted July 1, 2019
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  • Don’t Talk Past Your Business Coaching Prospects

    Do you ever make the rookie mistake of talking past your business coaching prospects? For my first couple years as a business coach, I struggled with how to get prospects to really understand I...

    • Posted July 1, 2019
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  • The Best Coaches Are the Best Practitioners

    You’ve heard the old adage, “Those who can’t do, teach.” (Or perhaps the coaching equivalent, “Those who can’t do, coach.”) And in some cases, that’s true. There are teachers...

    • Posted July 1, 2019
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  • Business Coaching Franchise Myth #2
    Business Coaching Franchise Myth: Franchisees Get Support From Franchisors

    Here’s an important truth: when you buy a business coaching franchise, you’re in business for yourself. You’ve bought a system, not support. That means you’re expected to adhere strictly to the...

    • Posted July 1, 2019
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  • I Banked $17,000 In My First Month!

    “I’m an energetic business leader with a masters degree in finance and CPA and CCIM credentials. In my most recent executive role, I led a business unit doing $1.9...

    • Posted June 15, 2019
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  • The A’s and C’s of Handling Objections to Coaching

    Objections are part of the sales process. It means you have an engaged business coaching prospect who is seriously considering what you have to offer. Of course, how you...

    • Posted June 1, 2019
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  • What’s the Opposite of Business Coaching Burn-Out and Burn-Up? Burn-On!

    In a previous post, I shared two rookie mistakes I see all the time: business coaching burn-out and burn-up. What’s the antidote? A little something I call burn-on. Burn-ons know...

    • Posted June 1, 2019
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  • Are You “They” or “We”?

    The best business coaches are leaders. They’re tenacious, hard-working movement-makers who have no time for excuses and who insist on being on the bleeding edge of entrepreneurism, thought leadership,...

    • Posted June 1, 2019
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  • How Successful Are Business Coaching Franchise Owners?

    If you’re considering buying a business coaching franchise, you’ll probably have a hard time getting your franchisor’s sales reps to answer your most pressing question: how successful are business coaching franchise...

    • Posted June 1, 2019
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  • Business Coach Marketing Secrets: Cut Through the Noise
    Why Business Coaching Rock Stars Give Stuff Away

    We live in a world where people see an estimated 5,000 ad messages daily. That amounts to an ad every ten seconds during waking hours. People are tired of...

    • Posted May 1, 2019
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