Digital Marketing Tips for Business Coaches

Digital Marketing Tips for Business Coaches

Here are our top digital marketing tips for business coaches, both new and aspiring. After all, the internet is a powerful tool for ongoing, perpetual lead-generation--and needs to be included in your marketing mix. But BEWARE: digital marketing is a complex game. If you go in unprepared, it can suck up weeks of your time and produce little in...

Business Coach Marketing Like a Professional Poker Player

Business Coach Marketing Like a Professional Poker Player

People often ask me how to win at the high stakes game of business coach marketing. And they're often surprised when I respond that one of the best tips on how to win at marketing can be learned from successful poker players. Let me explain. About a decade or so ago I got a bit obsessed with poker. For an ex-mathematician like me who then went on...

Your Prospects Are Like Cats…Business Coaching Systems for Marketing

Your Prospects Are Like Cats…Business Coaching Systems for Marketing

When I evaluate business coaching systems for marketing, believe it or not, I always think about an unlikely metaphor -- the Cat! When it comes to the coaching business, you can learn a lot from a cat. How to sell, for starters. You see, cats and dogs are very different. We have one of each in our house. If I want the dog to come to me, it’s...

Business Coach Marketing: The STUPID “Cold Calling Blitz”

Business Coach Marketing: The STUPID “Cold Calling Blitz”

Of all the business coach marketing techniques that I dread the most, a COLD CALLING BLITZ tops the list. Few things strike terror in the hearts of business coaches more than these words: COLD CALLING BLITZ! If there was one thing I've always HATED throughout my career in sales, it was the stupid and idiotic cold calling blitz. Now, as a business...

Business Coach Marketing: Networking that Actually Works

Business Coach Marketing: Networking that Actually Works

Every business coach marketing plan to generate new business coaching leads, clients, and strategic partnerships should include NETWORKING.The only problem? Most people would rather stick bicycle spokes into their eyes than walk into a room full of complete strangers and start random conversations!But if you can take your attention off your own...

7 Steps to $1MM From BNI: Business Coach Marketing

7 Steps to $1MM From BNI: Business Coach Marketing

By Alan Sartain, master business coach and certified coaches' coach. I joined BNI in December of 2003, shortly after I started my business coaching firm. Truth be told, I was very lucky. The group that I joined was a small but dynamic group. Other than coaching the owner of a recruiting company that joined just before me, I did not make much from...

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