How to Become a Business Coach

Business Coaching Catchphrases You’ll Love

By on January 1, 2019

The other day I ran into this list of 19 catchphrases all top-producing salespeople say from Ryan Stewman, the Hardcore Closer. I loved it because it struck me as so true for business coaching as well.

Some of my favorites included…

If it’s to be, it’s up to me. As true in business coaching as in sales as in life.

Smilin’ and Dialin’. Yup. The phone is still the most powerful business coaching sales tool in existence.

Every no gets me closer to yes. The more Complimentary Coaching Sessions you do, the closer you are to your next business coaching client!

You can’t hit if you don’t swing. Fear of failure holds far too many business coaches back. The truth is, you won’t hit a home-run with every sales meeting or marketing campaign…but if you don’t swing (and miss sometimes!) you’ll never be able to get on base. And every once in a while you’ll knock it out of the park.

These were some highlights, but whole list is worth checking out.

Business Coaching Catchphrases

Looking at Stewman’s list made me wonder…what business coaching catchphrases do rely on–for encouragement, humor, and when I need a quick reminder about what I’m here for?

Here are several that came to mind…

Do the RIGHT things in SMALL amounts over a LONG period of time. This is one I go back to time and time again. It reminds me that I can’t expect perfection overnight, but that success is an ongoing process of improvement.

Clean up the head trash plaguing your thought-life. What you think has a direct impact on what you do, which has a direct impact on the outcomes you achieve. Want better results? Think better thoughts.

Being a business coach is like being Iron Man. No, seriously. Awesome exoskeleton and all.

Be a coach, not a consultant. Consultants get paid for hours and deliverables. Coaches get paid for value. That’s a difference your bank account will notice.

Consultants get paid for hours and deliverables. Coaches get paid for value. That's a difference your bank account will notice.

Work hard once. Got this from my friend and colleague Ian Brodie. Don’t reinvent the wheel–invent systems and templates you can deploy over and over again. (Or get everything you need from us with a FREE 30-day trial of our comprehensive business coaching system!)

Coaches need a coaches’ coach. Maybe I’m biased, but I needed a coaches’ coach…my clients need a coaches’ coach…and, after all, if you’re a business coach, it’s what you’re telling your prospects they need. It always helps to practice what you preach.

Eric Dombach

About Eric Dombach

Eric Dombach is the Founder of Coaches’ Coach. In 2001, he founded a business coaching firm that, by 2005, was generating more than $1 million USD in revenue, 23% operating profit, and average annual growth rate of 140% per year. In 2005, he sold the firm to 4 of his employees for $1 million U.S. dollars, generating a return on capital of more than 800%. Since then he has trained more than 1,300 independent and franchise business coaches in the United States, Canada, Mexico, Europe, and Australasian markets.

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